Writing and implementing a marketing plan

Gerson, Richard F.

Writing and implementing a marketing plan a guide for small business owners / [electronic resource] : Richard F. Gerson. - Los Altos, Calif. : Crisp, c1991. - viii, 89 p. : ill.


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.




Marketing.
Marketing--Dictionaries.
Small business.
Business planning.


Electronic books.

HF5415 / .G47 1991
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