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Marketing management /

Saxena, Rajan.

Marketing management / by Rajan Saxena - 4th edition ; - New Delhi : 2009. - xxix, 883 p. : ill. ; 24 cm.

ISBN: 9780070144910 0070144915

Subjects--Topical Terms:
Marketing
Retail management
Marketing strategies

Dewey Class. No.: 658.8 / SAX P09M

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