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Social marketing : (Record no. 68113)

MARC details
000 -LEADER
fixed length control field	00630namaa2200205 a 4500
007 - Physical Description Fixed Field
fixed length control field	BK
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	201124s2002 caua g b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0761924345 (pbk. : alk. paper)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	KOT P02S
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
245 10 - TITLE STATEMENT
Title	Social marketing :
Remainder of title	improving the quality of life /
Statement of responsibility, etc.	Philip Kotler, Ned Roberto, Nancy Lee.
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Thousand Oaks, Calif. :
Name of publisher, distributor, etc.	Sage Publications,
Date of publication, distribution, etc.	c2002.
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 438 p. :
Other physical details	ill. ;
Dimensions	24 cm.
650 #0 - Subject Added Entry-Topical Term
Topical term or geographic name entry element (NR)	Social marketing.
650 #0 - Subject Added Entry-Topical Term
Topical term or geographic name entry element (NR)	Behavior modification.
700 1# - Added Entry-Personal Name
Added Entry-Personal Name	Roberto, Ned.
700 1# - Added Entry-Personal Name
Added Entry-Personal Name	Lee, Nancy,
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Cataloger Name	MS

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Date last checked out	Price effective from	Koha item type
		Dewey Decimal Classification		NIRDPR LIBRARY	NIRDPR LIBRARY	4 Rack - A, Ground Floor	24/11/2020	1	658.8 KOT P02S	94398	26/12/2023	18/12/2023	24/11/2020	Books