Freud on Madison Avenue [electronic resource] : motivation research and subliminal advertising in America / Lawrence R. Samuel.

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TextPublication details: Philadelphia : University of Pennsylvania Press, c2010.Description: 218 pSubject(s):

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Contents:

The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects.

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Includes bibliographical references and index.

The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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