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Positioning : the battle for your mind / Al Ries, Jack Trout.

By: Contributor(s): Material type: TextTextPublication details: New York ; London : McGraw-Hill, c2001.Description: viii, 213 p. ; 21 cmISBN:
  • 0071373586
  • 9780071373586
Subject(s): DDC classification:
  • 658.47 RIE P04P
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Books Books NIRDPR LIBRARY 4 Rack - A, Ground Floor NIRDPR LIBRARY 658.47 RIE P04P (Browse shelf(Opens below)) Available 97556

"How to be seen and heard in the overcrowded marketplace"--Cover.

"With a new preface by Jack Trout"--P. [4] of cover.

Includes index.

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