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The ultimate question : driving good profits and true growth / Fred Reichheld.

By: Material type: TextTextPublication details: Boston, Mass. : Harvard Business School Press, 2006.Description: xi, 211 p. : ill. ; 25 cmISBN:
  • 1591397839
  • 9781591397830
Subject(s): DDC classification:
  • 658.15 REI P06U
Contents:
Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
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Item type Current library Home library Call number Status Date due Barcode
Books Books NIRDPR LIBRARY 4 Rack - A, Ground Floor NIRDPR LIBRARY 658.15 REI P06U (Browse shelf(Opens below)) Available 107792

Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.

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