Lahusen, Christian. <br/><br/>
The rhetoric of moral protest :  public campaigns, celebrity endorsement, and political mobilization / 
Christian Lahusen. 
 - 1 online resource (444 pages) :  illustrations, music. 
 - De Gruyter studies in organization ;  76 .
<br/><br/>Includes bibliographical references (pages [395]-425). 
<br/><br/>part I. Towards a theory of political mobilization -- part II. Investing in popular music : the opportunities for campaigning -- part III. Designing and composing protest simulacra : the campaign events and artifacts -- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action -- part V. The globalization of collective action : international campaigns in context. 
<br/><br/><label>ISBN: </label>9783110813258 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Popular music--Political aspects.<br/>Music--Social aspects.<br/>Advertising campaigns.<br/>Social movements.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>ML3470  / .L35 1996 
<br/><br/><label>Dewey Class. No.: </label>306.4/84