TY - BOOK AU - Shields,Vickie Rutledge AU - Heinecken,Dawn ED - ProQuest (Firm) TI - Measuring up: how advertising affects self-image AV - P96.G44 S54 2002 U1 - 305.3 21 PY - 2002/// CY - Philadelphia PB - University of Pennsylvania Press KW - Gender identity in mass media KW - Advertising KW - Semiotics KW - Electronic books N1 - Includes bibliographical references (p. [187]-195) and index; Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries UR - https://ebookcentral.proquest.com/lib/nird-ebooks/detail.action?docID=3442140 ER -