Guseva, Alya,  1974- <br/><br/>
Into the red :  the birth of the credit card market in postcommunist Russia / 
Alya Guseva. 
 - 1 online resource (219 pages) :  illustrations 
<br/><br/>Includes bibliographical references (pages 179-193 ) and index. 
<br/><br/>The architecture of credit card markets -- Market building in the transitional context -- Setting the stage : consumer credit and banking before and during the transition -- Inner circles : card issuing at the dawn of the market -- The stick but no carrot : disseminating cards through employers -- The carrot, at last : will consumer lending lead the way for Russia's credit card market? -- The missing piece of the puzzle : the struggle to institutionalize interbank information sharing and create credit bureaus -- Russian credit card market through the lens of continuity and change. 
<br/><br/><label>ISBN: </label>9780804798211 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Credit cards--Russia (Federation)<br/>Consumer credit--Russia (Federation)
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HG3756.R8  / G87 2008 
<br/><br/><label>Dewey Class. No.: </label>332.7/650947