Schmarzo, Bill,
Big data MBA : driving business strategies with data science /
Bill Schmarzo.
- 1 online resource (275 pages) : illustrations (some color)
9781119181385 (e-book) 9781119238843 (e-book)
Business intelligence--Data processing.
Big data.
Business planning--Statistical methods.
Data mining.
Electronic books.
HD38.7 / .S36 2016
658.4038