McKeown, Niall, <br/><br/>
The seven principles of digital business strategy / 
Professor Niall McKeown, Professor Mark Durkin. 
 - 1 online resource (159 pages). 
 - Digital and social media marketing and advertising collection,  2333-8822 .
 - Digital and social media marketing and advertising collection. .
<br/><br/><label>ISBN: </label>9781631570346 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce--Planning.<br/>Electronic commerce--Management.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5548.32  / .M354 2017 
<br/><br/><label>Dewey Class. No.: </label>658.84