Strategic research and political communications for NGOs :  initiating policy change / 
Accenture-Stiftung, Germany ; School of Communication Management, International University in Germany, Bruchsal ; The Banyan, India. 
 - Los Angeles :  SAGE,  2009. 
 - xvii, 178 p. :  ill. ;  22 cm. 
<br/><br/>NGOs on the agenda : profile of an agent provocateur -- India in focus -- The role of political communication in agenda setting -- Some best practice case studies -- A framework for initiating policy change -- Strategic research -- Strategy -- Political communication -- Strategic communication planning for NGOs -- Advocacy -- Evaluation and policy change. 
<br/><br/><label>ISBN: </label>9788132101208 (pbk.) 8132101200 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Non-governmental organizations.<br/>Strategic planning.<br/>Social advocacy.
<br/><br/><label>Dewey Class. No.: </label>361.9  / ACC P09S