Jeannet, Jean-Pierre and Hennessey, David H.
Global marketing strategies /
Global marketing strategies /
- 4th ed.
- Chennai : All India Publishers & Distributors, 2001.
- 918 p. : illus., 23 cm.
81-85502-85-4
Marketing
Strategies
Marketing Strategies
Global Marketing
658.8 / JEA P01G