Meeske, Milan D. <br/><br/>
Copywriting for the electronic media :  a practical guide / 
by Milan D. Meeske 
 - 6th ed. 
 - United States :  Wadsworth Cengage Learning,  2009. 
 - xv, 312 p. :  ill. ;  32 cm. 
<br/><br/><label>ISBN: </label>9780495803706 0495803707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic News<br/>Broadcast Copywriting
<br/><br/><label>Dewey Class. No.: </label>301.16  / MEE P09C