TY - BOOK AU - Chadha,Rajni TI - The emerging consumer: a changing profile of the urban Indian house-wife and its implications SN - 8122407706 U1 - 301.412(54) PY - 1995/// CY - New Delhi PB - New Age International Publishers, Wiley Eastern KW - Women consumers KW - India KW - Housewives as consumers KW - Urban women ER -