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Women, identity and India's call centre industry / J.K. Tina Basi.
Material type:
TextSeries: Publication details: New York : Routledge, 2009.Description: xvi, 210 p. : ill. ; 24 cmISBN: - 9780415482288 (hardback : alk. paper)
- 0415482283 (hardback : alk. paper)
- 9780203883792 (ebook)
- 0203883799 (ebook)
- 301.412 BAS P09W
Contents:
Introduction : 'a myriad of well-wishing "little sisters"' -- Globalizing India : the rise of the call centre and BPO industries -- Pinking and rethinking professional identities : the construction of women's work identities -- BTMs in BPOs : using sartorial strategies to establish patterns of identification and recognition -- Techs and the city : challenging patriarchal norms through spatial practice -- Conclusion : agency and identity.
Reviews from LibraryThing.com:
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Books
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NIRDPR LIBRARY 1st Rack- A, Ground Floor | NIRDPR LIBRARY | 301.412 BAS P09W (Browse shelf(Opens below)) | Available | 106109 |
Introduction : 'a myriad of well-wishing "little sisters"' -- Globalizing India : the rise of the call centre and BPO industries -- Pinking and rethinking professional identities : the construction of women's work identities -- BTMs in BPOs : using sartorial strategies to establish patterns of identification and recognition -- Techs and the city : challenging patriarchal norms through spatial practice -- Conclusion : agency and identity.
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