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The idea of political marketing [electronic resource] / Nicholas J. O'Shaughnessy, editor ; Stephan C.M. Henneberg, associate editor.

Contributor(s): Material type: TextTextSeries: Praeger series in political communicationPublication details: Westport, Conn. : Praeger, 2002.Description: xx, 258 p. : illSubject(s): Genre/Form: DDC classification:
  • 324.7 21
LOC classification:
  • JF2112.C3 I34 2002
Online resources:
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Includes bibliographical references (p. [221]-241) and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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