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The marketing plan [electronic resource] : how to prepare and implement it / William M. Luther.

By: Contributor(s): Material type: TextTextPublication details: New York : AMACOM, 2001.Edition: 3rd edDescription: xviii, 318 p. : illSubject(s): Genre/Form: DDC classification:
  • 658.8/02 21
LOC classification:
  • HF5415 .L83 2001
Online resources:
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Includes index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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